Companion to the book
HALLYU: See and hear it
Each chapter of the book ends with a QR code that leads here. Pick a chapter to watch the trailers, performances and interviews, and read the articles behind the story.
- 01The Concept of Hallyu6 links
- 02K-pop: The Factory of the Perfect5 links
- 03Series: The Engineering of Emotion7 links
- 04Cinema: The Art of Unsettling9 links
- 05Gastronomy: Fire, Memory, and Transformation8 links
- 06Webtoons: The Comic That Scrolls Downward6 links
- 07Video Games and eSports5 links
- 08Variety Shows: Exporting the Format6 links
- 09Social Media and Fandom5 links
- 10Tourism: The Country as Stage Set5 links
- 11Cafés: The Living Room of a Generation Without One5 links
- 12Aesthetics: The Face as Culture4 links
- 13Fashion: The Culture That Needs No Translation6 links
- 14Products and Merchandising: The Economy of the Object6 links
- 15Literature: The Body, the Wound, and the Silence10 links
- 16Animation: The Invisible Factory Learns to Sign Its Name4 links
- 17Language: The Most Perfect Alphabet in the World7 links
- 18Traditional Culture: The Past Reinvented7 links